Lucia Protocol

Inside the dashboard

The views your team will work from every day.

Every campaign, priced by what it earns

CAC and ROAS per campaign, computed on resolved people instead of raw sessions, so the budget meeting starts from numbers everyone trusts.

Campaigns

last 30 days

Attributed conversions

8,231+12.4%

Blended CAC

$23.40-18.2%

ROAS

3.2x+0.6

Identities matched

31.7%+4.1 pts
Campaign nameDatesStatusTotal budgetSpendRemainingLinksClicksConv. rateRevenueROASHealth
Q1 Product LaunchJan 1 - Mar 31ACTIVE$5,000$3,400$1,600121,3422.8%$32,0007.2x
B2B Lead Gen - Q1Feb 15 - Apr 15PAUSED$10,000$8,500$1,50084,2101.2%$12,4001.4x
Holiday Special 2023Nov 15 - Dec 31COMPLETED$15,000$15,000$02418,4024.5%$85,0005.6x
Newsletter Promo - MarchMar 1 - Mar 31ACTIVE$2,000$1,800$20044500.5%$9000.5x
Retargeting Campaign Q1Jan 15 - Mar 31ACTIVE$8,000$4,200$3,80062,1503.4%$18,5004.4x

Showing 1 to 5 of 24 campaigns

Sample data from the campaigns view

One profile the moment a wallet connects

When a wallet connects, its on-chain activity joins the same profile as the customer's web and social sessions, so campaign spend and on-chain outcomes line up against one identity instead of scattering across wallets and devices.

John Doe

#5
Web3ShrimpTier 8
Lawrenceville, United StatesEDT
Desktop3 wallets
ChannelSocial
CampaignQ1 Product Launch

Web3

On-chain revenue$1.35
Linked wallets6

Web2

Revenue$2,529.11
Actions471

Sessions

35

Conversions

36

Attribution

75%

Last seen: 2 minutes ago

Sample profile card from the dashboard

See where your revenue comes from, by region and hour

Matched revenue carries place and timing. See which regions and hours drive conversions, so you can schedule campaigns and sends for when each market converts.

Value distribution

Where matched users create value

North America

$412k +11%

East Asia

$265k +10%

Europe

$158k +6%

South Asia

$52k +14%

South America

$38k +19%

Oceania

$31k +8%

Global, last 30 days

$956k41,208 matched users

Top regions

1

United States

$348,000

+11%
2

Japan

$117,000

+12%
3

United Kingdom

$84,000

+7%
4

Germany

$39,000

+1%
5

France

$27,000

+5%

Temporal Activity

MTWTFSS
6 AMnoon6 PMmidnight

Sample views from the dashboard

Segments built from resolved identities

Group matched customers by location, repeat purchases, acquiring channel, and on-chain activity, so you can see which segments each campaign brought in.

By location

Major Cities

12,410

30.1% of matched

New YorkLondon

Most active: 8-9 AM local

By repeat purchase

Repeat buyers

8,655

21.0% of matched

3+ orders90 days

Avg order: $142

By acquiring channel

Social-first discoverers

9,780

23.7% of matched

XTikTok

Share rate: 2.4x average

By on-chain activity

Multi-wallet customers

6,600

16.0% of matched

Linked walletsOn-chain

Avg wallets per user: 2.3

Sample segments from the audience view

See it running on your traffic

These views fill with your own campaigns within a week of connecting the SDK.