Lucia Protocol

Solutions by industry

See what Lucia measures for businesses like yours.

Retail, e-commerce, and services

Customers browse on their phones, compare for days, then buy on desktop or book by another route. Last-click credits the final search, not the campaign that created the demand.

What Lucia gives you

  • Orders and bookings tied back to the ad that started them, even days later
  • Repeat purchases and lifetime value mapped to acquiring channels
  • Direct traffic re-credited to the campaign that earned it

Fintech and marketplaces

High-value users research on one device and transact on another, while compliance rules out most tracking shortcuts.

What Lucia gives you

  • Cross-device journeys without third-party cookies
  • Consent-aware collection that satisfies review
  • LTV and CAC per channel, per cohort, per geography

Consumer apps

Creative is expensive and installs are noisy. Knowing which ad moved retention, not just installs, decides the budget.

What Lucia gives you

  • Attribution from social creative to in-app conversions
  • Retention and engagement split by acquiring campaign
  • Installs and post-install actions credited to the campaign that drove them

Web3 protocols and exchanges

Wallets are not users. Airdrops get farmed, volume gets inflated, and no one can say what a campaign earned.

What Lucia gives you

  • Multi-wallet clusters resolved to unique humans
  • Sybil-resistant reward and airdrop targeting
  • Revenue per user and ROI per campaign, on-chain included

Not sure which fits?

Bring your channel mix and one hard question. We will answer it with your own data on the call.